UNDER THE TREE

OUR ROOTS

With a burning desire to light up the industry with great brands, partners Arthur Lello, Debbie Palframan and Bianca Schmitz established The Fire Tree Design Company, an advertising and design agency based on the principles of creativity and passion.

Solidly rooted in fertile ground for over 12 years, the agency has grown rapidly (even in the harshest economic climate) to become a landmark on the South African advertising landscape. With a comprehensive through-the-line service offering the utmost commitment and passion for our trade, we continuously strive to innovate the market with fresh ideas.

GROWTH

The Fire Tree Design Company has merged with long-time friends of the Tree. Our fusion with Goldswain Global has forged a powerhouse agency with an unstoppable team of creatives and client service specialists.

WHAT WE DO

Below-the-line, above-the-line, through-the-line, cross-the-line creative solutions.

ADVERTISING & DESIGN

GRAPHIC DESIGN

Our remarkably talented crew of Graphic Designers is headed by Creative Director Bianca Schmitz and led by Studio Manager Des Smith. Our Studio operates the latest Macintosh Computers, software, and a fully equipped PC facility that enables us to interact with every aspect of advertising.

WEBSITE DEVELOPMENT

Our highly skilled team of web specialists offers our clients every element of web design, layout, animated presentations, html-based projects, and interactive CDs and DVDs.

RADIO & TV

Our team of Copywriters and Art Directors produce scripts with a unique edge, which provide effective communication tailored to your brand’s unique identity. We deliver creative thinking - from conception through to production, execution, and output.

BILLBOARDS

All the billboards we use are expertly designed and positioned, offering maximum reach and frequency within specific geographic areas.

EXHIBITIONS, CONFERENCES & EVENTS

Through acquired experience in the field of conferences and events, we provide our clients with everything they need to showcase their brand successfully at any kind of function. We create and produce everything; from the design and printing of show stands, banners, promotional flyers and advertisements to branded gifts and giveaway items.

PHOTOGRAPHY

To capture the very essence of a brand, we’ve forged strong relationships with some of the top photographers in KwaZulu-Natal. Whether your requirements include product shots, on-site fashion shoots, sporting event photography or more, you can expect nothing less than a professionally Art Directed masterpiece.

PRINTING

We’ve got it down. We have an in-house Large and Small Format Digital Printing facility, as well as a full range of Litho, Flexo & Silkscreen Printers at our disposal.

MEDIA PLACEMENT

As a nationally accredited advertising agency, The Fire Tree Design Company has the ability to place adverts in any newspaper, magazine, radio or television station throughout South Africa in order to guarantee the ideal exposure for your brand.

PUBLISHING

We have an experienced team of editors and designers who are committed to reporting all the exciting multisport news out there in our very own Multisport SportsGuide (nationally distributed) and Triathlon Plus SA (international brand name) magazines.