
This Irish Anti-Smoking Ad Is So Good, It’s Now Running in New York

YouTube’s End-of-the-Year Video Is Insanely Comprehensive, and Gleeful to a Fault

Santa Meets the Sharing Economy in Coke’s New Christmas Ad From Hidden Figures’ Theodore Melfi

It’s Official: Mzansi Is Obsessed With Black Friday

DionWired – Share the #JOY Campaign

Are the Most Valuable Celebrity Brand Endorsements the Ones Brands Don’t Actually Pay for?
Robert Klara | 03 November 2017 This post is an original from www.adweek.com Upstart firm Spotted quantifies the value of ‘natural affinity’ You probably remember the screaming headlines from last…

Ikea Just Made the Most Boring Preroll Ads, Yet They’re Totally Mesmerizing
By Angela Natividad | 30 October 2017 This post is an original from www.adweek.com Åkestam Holst does its own version of unskippable spots Ikea touts itself as a brand that…

Martha Stewart Explains Her Relationship With Snoop Dogg and Why She Loves Instagram
By Lauren Johnson | 29 October 2017 This post is an original from www.adweek.com Adweek’s Media Visionary on changing media trends If there’s one constant to Martha Stewart’s more than…

Stranger Things 2 Showcases These 12 Brands in All of Their ’80s Glory
By Jason Lynch | 27 October 2017 This post is an original from www.adweek.com Stranger Things creators The Duffer Brothers needed approval from Ghostbusters director Ivan Reitman and star/co-writer Dan…