YouTube’s End-of-the-Year Video Is Insanely Comprehensive, and Gleeful to a Fault
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Ikea Just Made the Most Boring Preroll Ads, Yet They’re Totally Mesmerizing
By Angela Natividad | 30 October 2017 This post is an original from www.adweek.com Åkestam Holst does its own version of unskippable spots Ikea touts itself as a brand that…
Two New Facebook Tools Will Help Brands Craft Ads for Each Environment
By David Cohen | October 25, 2017 This post is an original from www.adweek.com Dynamic creative and asset customization Dynamic creative helps advertisers determine which creative assets perform best for…
KFC Quietly Followed 11 Herbs and Spices on Twitter, Then Waited to See If Anyone Would Notice
By Kristina Monllos | October 20, 2017 This post is an original from www.adweek.com Chain’s secret recipe is made up of 11 herbs and spices If you check KFC’s Twitter…
8 Digital Stats From Last Week That Brand Marketers Need to Know
By Christopher Heine | 3 days ago This post is an original from www.adweek.com We are now well into August and staring the busy fall sales season right in the…
Why Brands and Agencies Are Preparing for the Era of 6-Second Ads
2018 is the turning point toward snackable spots